Dr. Vilma Luoma-Aho is professor of Corporate Communication and Dean at School of Business & Economics, University of Jyvaskyla, Finland. Luoma-aho has published several books and articles in leading communication journals on digital stakeholders and new forms of influence, and serves on the board of trustees of Arthur W. Page Society (New York), an elite community of world's leading communicators. Known for her engaging content, she teaches university and executive education programmes in Finland, Norway and Germany, and consults organizations across sectors on meeting the new expectations of digital stakeholders. In Finland, she chairs the social science division of MATINE under the Ministry of Defense, and studies the hijacking of authority communication. Her current project AIDEMOC funded by Finnish Research Council’s Strategic Research Funding focuses on misinformation and the malicious use of AI to harm democracy.